Abigail Whigham

Art Director & Graphic Designer

Skills

Creative Direction | Art Direction | Strategic Campaign Development | Team Management & Collaboration | Creative Problem Solving | Technical Expertise | User Interface/User Experience | Branding | Illustration | Typography | HTML & CSS coding | Video & Photo Direction | Print Production | Digital Marketing

Awards

2024 Healthcare Digital Marketing Awards
Gold, Website Design

2023 Healthcare Digital Marketing Awards
Gold, Website Design

2020 American Advertising Award
Silver, Direct Mail Campaign
Silver, Magazine Design
Silver, Direct Marketing & Specialty
Advertising (Self-Promotion)

2019 American Advertising Award
Gold, Self-Promotional Campaign
Silver, B-to-B National Campaign

Software

  • Adobe Creative Suite
    (InDesign, Illustrator, Photoshop)
  • Microsoft Office
    (Excel, Word, Outlook, PowerPoint)
  • Figma & Adobe XD
  • WordPress & Web Hosting
  • HTML & CSS Coding
  • Adobe Audition & ProTools
  • Video Editing Software
    (Adobe Premier, After Effects)
  • Content Management Systems
    (Hubspot, MailChimp, Hootsuite)
  • Project Management Software
    (BaseCamp, Asana, Monday, Mavenlink)

Experience

Senior Graphic Designer, July 2021–Present
Proactive MD, Simpsonville, SC

  • Provides creative direction and manages a design team for an in-house marketing team to deliver high-quality creative that achieves the internal and external goals of a national brand.
  • Leads art direction and oversees the strategy, execution, and success of unique campaigns across digital and print media to generate B2B leads and enhance customer engagement.
  • Organizes and directs photo and video shoots for multi-media strategies and campaigns.
  • Works closely with company leadership to build processes and branded materials to support a rapidly scaling company.
  • Coordinates directly with clients and marketing partners to produce effective creative materials

Lead Graphic Designer, June 2020–March 2021
Red Razor Marketing, Greenville, SC

  •  Lead a small, cross-functional team of creatives in social media, web design, branding, and collateral design.
  • Worked alongside the leadership to manage projects and the team while maintaining high quality creative materials.
  • Directed the development team closely to build unique website and app designs through the principles of user experience.
  • Built campaign strategies and art direction for campaigns distributed throughout southeastern U.S. 

Designer, August 2017–April 2020
Cargo, Greenville, SC

  • Worked alongside creative and strategic teams to meet design deadlines and create work within client brand standards.
  • Created industry-segmented, B2B campaigns for global brands, like Lenovo, Microsoft, Intel, and Canon.
  • Nationwide campaigns included paid social media, broadcast and streaming advertisements, account-based marketing, direct mail, digital display, out-of-home, newspaper & magazine advertising, etc.